Social Media · Guide

Is Instagram safe for kids?

By Ray & Renie Robinson, Aunty Bea  ·  Updated June 2026

Instagram is banned for under-16s in Australia. It is on the restricted list under the under-16 social media ban that came into effect on 10 December 2025. That means Instagram is required to take reasonable steps to prevent children under 16 from holding accounts.

In practice, determined teenagers can still get around it — VPNs, borrowed accounts, adjusted birth dates. The ban is meaningful. It is not a wall. And it does not make the conversation about Instagram less necessary. If anything, it makes it more so.

Why Instagram pulls so hard

Instagram is built around identity, appearance and social comparison. The follower count, the like, the perfectly-lit photo — all of it is designed to keep users engaged by making them care about how they are perceived. For a teenager whose brain is still working out who they are, this is powerful, and not always in a good way.

Internal Meta research, leaked in 2021, showed the company's own data linking Instagram use to body image issues and depression in teenage girls. That research led to some product changes, but the fundamental mechanics — image-first, follower-metric, socially comparative — remain the same.

The real risks, honestly

If your child is struggling

If your child is showing signs of distress — low mood, withdrawal, fixation on appearance, or secretiveness about their phone — it is worth a direct, non-accusatory conversation. If they need someone outside the family to talk to, Kids Helpline on 1800 55 1800 is free and available 24/7.

Instagram Teen Accounts — what it is and isn't

Meta's own Teen Accounts system (launched 2024–25) enables default private accounts, restricted DMs, content filters and screen time reminders for users aged 13–17. It is a meaningful step from Meta. The weak point is that it requires an honest date of birth at sign-up — which is trivially bypassed — and it only applies to accounts created after the feature launched.

What you can do

If group chats and DMs across multiple apps are part of the picture, our guide on whether WhatsApp is safe for kids covers the messaging side specifically. For YouTube's algorithm and content risks, see whether YouTube is safe for kids. And because Instagram's DMs are a known vector for image-based coercion, our guide on sextortion is worth reading if your child is active on the platform — it covers warning signs and exactly what to do if it happens.

Frequently asked questions

Yes. Instagram is on Australia's restricted list under the under-16 social media ban that came into effect in December 2025.
Determined teenagers can bypass age checks using VPNs, borrowed accounts, or adjusted birth dates. The ban reduces access, but it does not eliminate it.
Instagram Teen Accounts is Meta's own protection system for users aged 13-17. It enables default private accounts, restricted DMs, content filters and screen time reminders. It requires an honest age at sign-up, which is the weak point.
Research — including internal Meta research — has shown links between Instagram use and body image issues, anxiety and depression in teenage girls. The platform's image-first format and follower metrics amplify social comparison.
Instagram DMs allow strangers to message your child's account. Even on private accounts, anyone can send a message request. This is a common vector for grooming and unsolicited contact.
Start with a conversation rather than confiscation. Review their account together — check who they follow, who follows them, what their DM requests look like, and whether their account is private.

The ban covers Instagram accounts. The algorithm, the DMs and the comparison culture don't stop. Aunty Bea helps Australian parents see what their kids are spending time on — without reading their messages.

See how it works →